04
The Channel
28,000+ founders and marketers follow the channel for growth strategy, paid media, and AI automation.
Strategy, creative, performance, and automation. One engine, not four vendors.
Positioning that makes the market lean in. Naming, tone of voice, communication and content strategy that give everything downstream a spine.
Google Ads, Meta Ads, Apple Search Ads, and GA4 tracking engineered for conversions. App Store Optimization, SEO, and AI search optimization for the era where models answer first.
I build the systems that execute strategy: Retell AI voice agents, n8n workflows, Supabase pipelines, cold email infrastructure, and nurture systems that drive leads from first contact through close.
Six systems I build and run inside real businesses. Each one replaces a job that used to need a human awake.
Inbound call handling, lead qualification, appointment booking on autopilot.
Lead routing, email sequences, CRM sync, follow-up triggers all automated.
Multi-domain cold email systems with sender rotation and deliverability monitoring.
Automated prospect discovery, enrichment, and scoring from multiple data sources.
Multi-channel sequences across email, SMS, and WhatsApp triggered by lead behavior.
High-converting pages with dynamic keyword insertion, multi-step qualification, and booking integration.
28,000+ founders and marketers follow the channel for growth strategy, paid media, and AI automation.
Five free playbooks from 300+ app launches. Benchmarks, budgets, and the mistakes worth skipping. No strings.
The launch errors I see most often, and what to do instead.
The checklist I run before touching any app store listing.
Real cost-per-install benchmarks by channel and category.
How to split budget across ASO, paid UA, and retention.
Pricing, paywalls, and the revenue math behind apps that earn.
Three ways to work. Pick the one that fits your timeline and budget.
30 minutes
$500
90 minutes
$1,500
Per month
$5K–$15K
Saying this up front saves us both a call.
I set the strategy and build the systems. If nobody on your side can execute, hire an agency or a full time marketer instead. ApsteQ can take the execution, but that is a different engagement.
If people try the product and leave, no amount of Google Ads, Meta Ads or Apple Search Ads spend fixes that. Marketing accelerates whatever is already true.
A single account audit is a job for a specialist. My work is the system across acquisition, conversion and retention, and it takes a quarter before the compounding shows.
Sessions are $500 and $1,500, and the fractional CMO engagement runs $5,000 to $15,000 a month. If the decision comes down to the lowest hourly number, we will not enjoy working together.
